{"id":5539,"date":"2020-03-05T14:13:29","date_gmt":"2020-03-05T19:13:29","guid":{"rendered":"https:\/\/kajoom.ca\/portfolio-item\/telekin-web-marketing-campaign\/"},"modified":"2020-03-11T14:22:18","modified_gmt":"2020-03-11T18:22:18","slug":"telekin-web-marketing-campaign","status":"publish","type":"portfolio","link":"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/","title":{"rendered":"T\u00e9l\u00e9kin &#8211; Web Marketing Campaign"},"content":{"rendered":"<p><em>A healthy mind in a healthy body.<\/em> This is a maxim that applies to the <a href=\"https:\/\/www.telekin.ca\/a-propos\">T\u00e9l\u00e9kin company and its mission<\/a> which is to promote good physical condition of the population through the development of personalized training plans whose exercises are easily achievable from the House.<\/p>\n<p>Company founder Carl Baumier <strong>is a former Olympic canoe-kayak athlete<\/strong> with more than <strong>25 years of physical activity experience<\/strong>. His expertise is therefore very well anchored in experience. His idea was to make available to his clientele a <a href=\"https:\/\/www.telekin.ca\/fondement\">personal trainer-kinesiologist<\/a> who could make them a series of tailor-made exercises as well as support them throughout their physical conditioning process.<\/p>\n<p>In order to reach a large audience that is getting more and more information through the web and social networks, we had the mandate to develop a <strong>SEO and web marketing campaign<\/strong> that would highlight the project and the services offered. . This is how we proposed a first promotional plan which included among others:<\/p>\n<ul>\n<li><a href=\"https:\/\/kajoom.ca\/en\/service\/publication-marketing\/#tab-id-4\">SEO Audit &#8211; \u00c9CLAIR<\/a>: Website performance audit in terms of SEO<\/li>\n<li>Writing promotional content optimized for the web<\/li>\n<li>Implementation of actions for the referencing of the website<\/li>\n<li><a href=\"https:\/\/kajoom.ca\/produits\/#publicite-referencement\">Web advertising with Refere-Moi.Ca<\/a><\/li>\n<li>Implementation of an advertising campaign on Facebook<\/li>\n<\/ul>\n<p>Our team therefore takes action by writing promotional content including <a href=\"https:\/\/kajoom.blogspot.com\/2020\/01\/telekin-une-entreprise-decouvrir.html\" target=\"_blank\" rel=\"noopener\">an article on a blog<\/a>, by carrying out various optimizations for in-site SEO, by promoting presence on the web, by creating backlinks (retro-links) and by creating a set of personalized ads that have been featured on the web.<\/p>\n<p>A set of reports on the performance and results of the actions carried out has finally made it possible to analyze the scope of the actions undertaken, their repercussions and to adjust the course for the next campaign.<\/p>\n<p><strong>You can learn more about T\u00e9l\u00e9kin&#8217;s service by visiting their website: <a href=\"https:\/\/www.telekin.ca\/\">www.telekin.ca<\/a><\/strong><\/p>\n<p>To find out more about our SEO and SEO services, <a href=\"https:\/\/kajoom.ca\/en\/service\/publication-marketing\/\">visit this page<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A healthy mind in a healthy body. This is a maxim that applies to the T\u00e9l\u00e9kin company and its mission which is to promote good physical condition of the population through the development of personalized training plans whose exercises are easily achievable from the House. Company founder Carl Baumier is a former Olympic canoe-kayak athlete [&hellip;]<\/p>\n","protected":false},"featured_media":5527,"template":"","meta":[],"tags":[1522,1526,1524,1525,1521,1523,1520],"portfolio_entries":[1138,1519],"class_list":["post-5539","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","tag-carl-baumier-en","tag-health","tag-kinesiologist","tag-personal-trainer","tag-physical-activity","tag-seo-audit","tag-telekin-en","portfolio_entries-archives-en","portfolio_entries-marketing-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>T\u00e9l\u00e9kin - Web Marketing Campaign - kajoom.ca<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"T\u00e9l\u00e9kin - Web Marketing Campaign - kajoom.ca\" \/>\n<meta property=\"og:description\" content=\"A healthy mind in a healthy body. This is a maxim that applies to the T\u00e9l\u00e9kin company and its mission which is to promote good physical condition of the population through the development of personalized training plans whose exercises are easily achievable from the House. Company founder Carl Baumier is a former Olympic canoe-kayak athlete [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/\" \/>\n<meta property=\"og:site_name\" content=\"kajoom.ca\" \/>\n<meta property=\"article:modified_time\" content=\"2020-03-11T18:22:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.kajoom.ca\/wp-content\/uploads\/2020\/03\/Telekin_800x600_Google.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1667\" \/>\n\t<meta property=\"og:image:height\" content=\"1251\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/\",\"url\":\"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/\",\"name\":\"T\u00e9l\u00e9kin - Web Marketing Campaign - kajoom.ca\",\"isPartOf\":{\"@id\":\"https:\/\/www.kajoom.ca\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.kajoom.ca\/wp-content\/uploads\/2020\/03\/Telekin_800x600_Google.png\",\"datePublished\":\"2020-03-05T19:13:29+00:00\",\"dateModified\":\"2020-03-11T18:22:18+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/#primaryimage\",\"url\":\"https:\/\/www.kajoom.ca\/wp-content\/uploads\/2020\/03\/Telekin_800x600_Google.png\",\"contentUrl\":\"https:\/\/www.kajoom.ca\/wp-content\/uploads\/2020\/03\/Telekin_800x600_Google.png\",\"width\":1667,\"height\":1251},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/www.kajoom.ca\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"T\u00e9l\u00e9kin &#8211; Web Marketing Campaign\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.kajoom.ca\/#website\",\"url\":\"https:\/\/www.kajoom.ca\/\",\"name\":\"KAJOOM\",\"description\":\"Des solutions pour la publication sur Internet\",\"publisher\":{\"@id\":\"https:\/\/www.kajoom.ca\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.kajoom.ca\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.kajoom.ca\/#organization\",\"name\":\"kajoom.ca\",\"url\":\"https:\/\/www.kajoom.ca\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.kajoom.ca\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.kajoom.ca\/wp-content\/uploads\/2016\/10\/logo-kajoom-couleurs.png\",\"contentUrl\":\"https:\/\/www.kajoom.ca\/wp-content\/uploads\/2016\/10\/logo-kajoom-couleurs.png\",\"width\":300,\"height\":300,\"caption\":\"kajoom.ca\"},\"image\":{\"@id\":\"https:\/\/www.kajoom.ca\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"T\u00e9l\u00e9kin - Web Marketing Campaign - kajoom.ca","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/","og_locale":"en_US","og_type":"article","og_title":"T\u00e9l\u00e9kin - Web Marketing Campaign - kajoom.ca","og_description":"A healthy mind in a healthy body. This is a maxim that applies to the T\u00e9l\u00e9kin company and its mission which is to promote good physical condition of the population through the development of personalized training plans whose exercises are easily achievable from the House. Company founder Carl Baumier is a former Olympic canoe-kayak athlete [&hellip;]","og_url":"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/","og_site_name":"kajoom.ca","article_modified_time":"2020-03-11T18:22:18+00:00","og_image":[{"width":1667,"height":1251,"url":"https:\/\/www.kajoom.ca\/wp-content\/uploads\/2020\/03\/Telekin_800x600_Google.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/","url":"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/","name":"T\u00e9l\u00e9kin - Web Marketing Campaign - kajoom.ca","isPartOf":{"@id":"https:\/\/www.kajoom.ca\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/#primaryimage"},"image":{"@id":"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/#primaryimage"},"thumbnailUrl":"https:\/\/www.kajoom.ca\/wp-content\/uploads\/2020\/03\/Telekin_800x600_Google.png","datePublished":"2020-03-05T19:13:29+00:00","dateModified":"2020-03-11T18:22:18+00:00","breadcrumb":{"@id":"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/#primaryimage","url":"https:\/\/www.kajoom.ca\/wp-content\/uploads\/2020\/03\/Telekin_800x600_Google.png","contentUrl":"https:\/\/www.kajoom.ca\/wp-content\/uploads\/2020\/03\/Telekin_800x600_Google.png","width":1667,"height":1251},{"@type":"BreadcrumbList","@id":"https:\/\/www.kajoom.ca\/en\/portfolio-item\/telekin-web-marketing-campaign\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.kajoom.ca\/en\/"},{"@type":"ListItem","position":2,"name":"T\u00e9l\u00e9kin &#8211; Web Marketing Campaign"}]},{"@type":"WebSite","@id":"https:\/\/www.kajoom.ca\/#website","url":"https:\/\/www.kajoom.ca\/","name":"KAJOOM","description":"Des solutions pour la publication sur Internet","publisher":{"@id":"https:\/\/www.kajoom.ca\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.kajoom.ca\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.kajoom.ca\/#organization","name":"kajoom.ca","url":"https:\/\/www.kajoom.ca\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.kajoom.ca\/#\/schema\/logo\/image\/","url":"https:\/\/www.kajoom.ca\/wp-content\/uploads\/2016\/10\/logo-kajoom-couleurs.png","contentUrl":"https:\/\/www.kajoom.ca\/wp-content\/uploads\/2016\/10\/logo-kajoom-couleurs.png","width":300,"height":300,"caption":"kajoom.ca"},"image":{"@id":"https:\/\/www.kajoom.ca\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.kajoom.ca\/en\/wp-json\/wp\/v2\/portfolio\/5539"}],"collection":[{"href":"https:\/\/www.kajoom.ca\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/www.kajoom.ca\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kajoom.ca\/en\/wp-json\/wp\/v2\/media\/5527"}],"wp:attachment":[{"href":"https:\/\/www.kajoom.ca\/en\/wp-json\/wp\/v2\/media?parent=5539"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kajoom.ca\/en\/wp-json\/wp\/v2\/tags?post=5539"},{"taxonomy":"portfolio_entries","embeddable":true,"href":"https:\/\/www.kajoom.ca\/en\/wp-json\/wp\/v2\/portfolio_entries?post=5539"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}